These smiley, colourful and whimsical characters were created by Mexican Gabi Moad, who began scribbling them when she was nine years old. She believes thai this is exactly the reason why children love them so much.

Each character has different favourite things In life, so children always find a Fulanito they can identify themselves with. This positive brand has been in the market since 1995 in Mexico and gradually in United Stales, Costa Rica, Spain, Portugal, Germany, Greece and Middle East. Its licensing program began in 2004. Fulanitos has now licensees in several European countries in categories, such as: bed linen, carpets and stationery.